Seth Godin explains that “100% of author royalties are going to remarkable charities.” Already, The Big Moo has raised 50,000 dollars for charities that art changing the world:
The Acumen Fund is a non-profit global venture fund which takes an entrepreneurial approach to doing good: investing in new companies in developing countries that use technology to make a difference in the lives the people at the bottom of the pyramid.
Juvenile Diabetes Research Foundation is the leading charitable funder and advocate of juvenile diabetes research worldwide. The mission of JDRF is to find a cure for diabetes and its complications through research.
Room to Read Foundation partners with local communities throughout the developing world to establish schools, libraries, and other educational infrastructure. To date, Room to read has affected the lives of 530,000 children.